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Thursday, August 16, 2007
Today, we, the people of ON Networks launched version 1.0* of our website. Its built off of Drupal 5.2, and more than ready for 6.0 (please god, grant me the API improvements in 6.0 right now).
Since this is the first time I’ve introduced my company on my blog, I ask you forgive me for giving you “the pitch.”
We’re into online video.
We’re not idiots: we are not a “youtube 2.0… with tagging, ajax, and a bunch of fake content that is supposed to look like it came from real people”. (this seems to be the majority of online video startups)
Rather, we’ve decided that old media may actually have a few good ideas: say… professionally produced content, high production values, and video quality unmatchable on the internet (not counting subscription, and pay-per-view sites) . Oh, and letting you watch our videos on your ipod, iphone, tv, or screen, be it via rss, email , or appletv subscriptions.
Here is Backpack Picnic (sketch comedy), and Play Value (an exploration of the history of video games): two shows that really illustrate what we are after.
Our business model comes from an analysis of the structural weakness of old media. One way you could put it is, “We’re what NBC, BBC, and Fox would be if they could start their entire business over again.”
Our traffic and content is growing exponentially, and the daily bandwidth required to pump out our videos is measured in terabytes (tigs, as we call them in the office).
Anyhow, enough about us:
Thank you drupal. Expect a donation very soon.
*Nobody at the company is actually using version numbers, so I’m calling it 1.0